MICE NEWS

MICE News

Read the latest news and updates on Korea's tourism and meetings industry

Press Releases

Korea Seeks New Direction for Sustainable Development of the MICE Industry 2022-10-13 KTO held a ‘Proclamation Ceremony for Establishment of a MICE Industry Ecosystem and Sustainable Management’ on September 27th to seek new direction for development of the MICE industry in the post-COVID era.

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Competition Selects Korea's Best New Incentive Tour Programs 2022-08-11 An Awards Ceremony was held for the 'Korea Outstanding Incentive Tour Program Competition', which selected Korea's best new incentive tour programs.

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World Heritage City Forum to Gather Heritage Experts in Korea 2022-09-15 The World Heritage City Forum is taking place at Suwon Convention Center in Suwon from September 29 (Thu) – 30 (Fri) and is expected to welcome around 500 delegates.

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The Best of Korea Featured at The Meetings Show 2022 2022-07-20 The Korea MICE Bureau and partners showcased Korea's latest offerings for MICE groups at The Meetings Show 2022, held at ExCeL London from June 29-30.

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Korea Tourism Organization Acquires ISO 20121 Certification 2022-05-09 The Korea Tourism Organization obtained the ISO 20121 certification from the Korean Standards Association, an international standard for sustainable event management established by the International Organization for Standardization (ISO).

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Korea Wins Bid to Host 27th World Congress of Neurology in 2025 2021-10-27 Korea has won the bid for the 27th World Congress of Neurology (WCN 2025). The congress will be held from October 12-16, 2025, at Coex Convention Center in Seoul, with more than 6,000 delegates expected to attend.

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Korea Announces Plans to Host Yeosu World Island Exhibition in 2026 2021-08-19 Korea will host the Yeosu World Island Exhibition in 2026, under the theme 'Connecting the Island, Sea and the Future'.

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Korea Launches New Marketing Campaign for Korea Unique Venues 2021 2021-07-22 Korea MICE Bureau launches a new marketing campaign for Korea Unique Venues, including a set of promotional videos and SNS contents.

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KTO News list(No, Category, Title, Date, Hit)
No. Category Title Date Hit
704 Travel 2021 Korea Sale Festa Opens Online & Offline on Nov 11 2021-10-25 Hit:449
703 Travel Korean Performing Arts Festival “Welcome Daehakro” Opens 2021-09-30 Hit:470
702 Industry Hidden Gems for MICE Travel in Korea’s Southwestern Province 2021-08-30 Hit:494
701 Travel Citizens of EU and Schengen Agreement Countries can Enter Korea without Visa 2021-08-30 Hit:476
700 Press Release Korea Announces Plans to Host Yeosu World Island Exhibition in 2026 2021-08-19 Hit:1030
699 Travel Getbol, Korean Tidal Flats Become UNESCO Natural World Heritage for Biodiversity 2021-08-12 Hit:473
698 Industry Event Highlights: Korea International Travel Expo 2021 2021-07-29 Hit:459
697 Press Release Korea Launches New Marketing Campaign for Korea Unique Venues 2021 2021-07-22 Hit:863

Korea Launches New Marketing Campaign for Korea Unique Venues 2021

 

 

Photo: Korea House in Seoul, one of the selected Korea Unique Venues (Credit: Korea House)

Under the ongoing COVID-19 situation, the Korea MICE Bureau has turned to digital outlets to promote the updated Korea Unique Venue program with a brand new marketing campaign. The new campaign features a set of promotional videos along with SNS and media contents.

Started in 2018, the Korea Unique Venue program comprises a list of recommended MICE venues in Korea, selected based on their ability to host MICE events while offering unconventional settings for memorable experiences. These locations showcase Korea’s rich history, colorful culture and tradition, with the selection including everything from cruise ships to traditional folk villages to national museums. The program began in 2018 with a list of 20 venues, and since then has expanded to include a total of 39 venues. 

In-person MICE travel continues to face difficulties around the world under COVID-19 restrictions, and with difficulties in bringing overseas MICE travelers to Korea, the Korea MICE Bureau hopes the marketing campaign will serve as an opportunity to bring Korea’s MICE venues to the world virtually.

The new promotional video combines the unique charms of the venues in collaboration with dancers to highlight a specific mood and feel for each venue. Busan Cinema Center transforms into a stage for ballet, while street dancers take over the tracks at Inje Speedium. Additionally, the opening of a new Korea Unique Venue microsite offers detailed information on the Korea Unique Venues using a new, easy-to-navigate platform. The dedicated microsite provides convenient access to information on each venue, including photos, rental facility information, service and equipment and more. 

Korea MICE Bureau continues to seek ways to provide improved, informative content on Korea Unique Venues to help MICE visitors prepare for their future visits to Korea.

Click here to visit the new Korea Unique Venue microsite.

 

Complete List of Korea Unique Venues

Complete List of Korea Unique Venues(No, Region, Name of Venue)

No.

Region

Name of Venue

1

Seoul

Korea Furniture Museum

2

Seoul

National Museum of Korea

3

Seoul

Nodeul Island

4

Seoul

Oil Tank Culture Park

5

Seoul

Korean Stone Art Museum

6

Seoul

Eland Cruise

7

Seoul

Floating Island Convention

8

Seoul

Korea House

9

Incheon

Jeondeungsa Temple

10

Incheon

Tri-Bowl

11

Incheon

Panoramic 65

12

Incheon

Hyundai Cruise

13

Gyeonggi

Gwangmyeong Cave

14

Gyeonggi

Korea Manhwa Contents Agency

15

Gyeonggi

Korean Folk Village

16

Gyeonggi

Hyundai Motorstudio Goyang

17

Gangwon

DMZ Museum

18

Gangwon

Gangneung Ojuk Hanok Village

19

Gangwon

Nami Island

20

Gangwon

Alpensia Ski Jumping Center

21

Gangwon

Wonju Hanji Theme Park

22

Gangwon

Inje Speedium

23

Gangwon

Haslla Art World

24

Chungnam

The Independence Hall of Korea

25

Chungnam

Sunshine Studio

26

Jeonbuk

Royal Room of King

27

Jeonbuk

Korea Sori Arts Center

28

Gwangju

Asia Culture Center

29

Gyeongbuk

Gyeongju National Museum

30

Gyeongbuk

Hwangnyongwon

31

Daegu

Daegu Art Factory

32

Gyeongnam

Clayarch Gimhae Museum

33

Busan

Nurimaru APEC House

34

Busan

The Bay 101

35

Busan

Museum DAH:

36

Busan

Busan Cinema Center

37

Jeju

Bonte Museum

38

Jeju

Spirited Garden

39

Jeju

Jeju Folk Village

 

 

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696 Travel Quarantine Exemption for Fully Vaccinated Visitors Starting July 1 2021-07-22 Hit:559
695 Travel Social Distancing Level Adjustments Starting July 1 2021-06-28 Hit:498